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#29 | Cutting Months off Clinical Trials
Ending delays before they cost you — real-time dashboards across sites, labs, safety & trial systems
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Rick Koleta
30:35
Clip Farming: The 2025 Distribution Exploit for Founders
How today’s fastest-growing SaaS teams bend CAC down and scale narrative–market fit by running 100+ short-form experiments a week.
 • 
Rick Koleta
#28 | Resolution-First AI: Replacing Bloated Support Teams
How Rafael Broshi and Notch are reinventing customer experience with autonomous AI agents
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Rick Koleta
29:22
The Future of GTM Isn’t Bigger. It’s Smaller.
Why small, AI-native teams outsell giants — and the five paths you can take to join them.
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Rick Koleta
The State of AI GTM – 2025 Edition
Three years after the AI Big Bang, the hype is over, the patterns are clear, and the winners are pulling ahead. Here’s the new GTM playbook.
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Rick Koleta

August 2025

#27 | The AI Co-Founder: Building Businesses With Agents
How Ben Collins is redefining company creation with Woz — where AI agents replace the need for technical co-founders
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Rick Koleta
23:41
15 Moats That Define Modern GTM Strategy
Stop competing on tactics. Start building durable advantages your competitors can’t touch.
 • 
Rick Koleta
#26 | From PLG to AI Agents in 40 Days
How Branca Ballot builds GTM engines that scale fast—and keep compounding
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Rick Koleta
23:36
The Customer Journey Playbook
Turn mapping into a GTM growth engine — from onboarding to expansion
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Rick Koleta
Bottom-Up vs. Top-Down GTM in Early-Stage SaaS
Why your first go-to-market choice can determine your trajectory
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Rick Koleta
The Beachhead Strategy Playbook
Why focusing on one market segment first gives you the fastest path to scale
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Rick Koleta
The SaaS Motion Map
When to layer PLG, Marketing, Community, Partners, PLS, and Sales-led
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Rick Koleta
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