About & Rates

Helping founders and operators build modern, AI-native revenue systems.

I’m Rick Koleta, founder of GTM Vault and RiteGTM, and host of the GTM Vault Podcast.

I work with early- and growth-stage teams to design go-to-market systems that scale — from 0→1, from traction to $10M+, and from reactive selling to predictable growth.

My work spans education, advisory, and community, combining proven GTM frameworks with AI-native workflows that drive execution.

Over 25,000 founders and GTM leaders follow these systems through GTM Vault’s course, newsletter, and operator community.


Advisory / Embedded GTM Architect

I partner with B2B SaaS founders and GTM teams to build AI-native, repeatable go-to-market systems.
From positioning and narrative to pipeline design, I help align strategy, motion, and measurement — turning GTM chaos into scalable clarity.

Who It’s For

Founders scaling from 0→1→$10M+ ARR, and teams seeking clarity, structure, and execution speed.

What We’ll Do

  • Diagnose GTM motion and remove friction

  • Align ICP, messaging, and channels

  • Implement AI-native workflows across marketing, outbound, and RevOps

  • Create repeatable revenue architecture for scale


Strategic Advisory

For founders seeking senior GTM guidance without hiring full-time.

$2,000/month

Includes two 1-hour strategy sessions per month, asynchronous support between calls, and tailored frameworks for product-channel fit and early growth.

Embedded Operator

For teams ready to scale with a hands-on GTM partner.

$7,500/month (limited availability)

Includes advisory support plus weekly collaboration, campaign reviews, GTM roadmaps, and hiring or enablement guidance.

GTM Architect-in-Residence

For VC-backed startups scaling beyond $5M ARR.

Starting at $15,000/month (custom scoped)

Includes full GTM audit, narrative and investor alignment, and interim leadership for high-velocity execution.

👉 Contact rick@ritegtm.com


Speaking & Workshops

I speak on AI-Native GTM Systems, Human-in-the-Loop AI, and Modern Revenue Architecture — designed for founders, operators, and GTM teams rethinking how growth happens.

Speaker Details

In-Person Keynotes: from $10,000 + travel

Virtual Talks: from $5,000 (1 hour including Q&A)

Highlights

  • TEDx: Move Fast, Fail Smarter

  • Founder of GTM Nights (Istanbul, San Francisco) and FuckUp Nights (Istanbul)

  • Growth Summits, YC Founder Panels, and SaaS events

👉 Contact rick@ritegtm.com


Sponsorships & Partnerships

GTM Vault reaches over 25,000 founders and operators across 126 countries. We collaborate with leading brands to create AI-native, high-intent campaigns across newsletter, podcast, and live events.

Starting at $6,000/month — media kit available upon request.

👉 Contact rick@ritegtm.com

Sponsored by ZoomInfo — powering GTM Vault’s insights and data-driven frameworks.


GTM Vault Pro Membership

For founders and operators who want actionable strategy — not theory.

Includes:

  • 10-Part GTM Strategy Course

  • Worksheets, Templates, and Frameworks

  • Pro-only drops and archive access

  • 1:1 check-ins for custom feedback

Start free with Chapter 1, or upgrade for $10/month or $100/year.

Join GTM Vault Pro


GTM Nights

GTM Nights is the live community where founders and operators exchange modern GTM systems, lessons, and failures.

Current chapters: Istanbul and San Francisco.

Interested in launching one in your city?

👉 Contact rick@ritegtm.com


About Rick

Rick Koleta is the founder of GTM Vault (25,000+ subscribers) and GTM Nights (10,000+ members across key cities).

He is a two-time exit founder — CreatorDen (0→1, acquired by Wesley Clover) and ArrowStream ($20M+ ARR, acquired by Buyers Edge).

Rick helps B2B startups:

  • Launch and own categories

  • Align marketing, sales, and CS into one GTM system

  • Build AI-native workflows that scale with leverage

Trusted by leaders at Tesla, Y Combinator, Salesforce, Notion, LinkedIn, and thousands of operators worldwide.


Contact

All inquiries, sponsorships, and media kit:

👉 Contact rick@ritegtm.com


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People

AI-Driven Revenue & GTM Leader | Scaled B2B SaaS to $20M+ ARR (2 Exits, Incl. 0→1) | GTM Vault Host & GTM Nights Founder