GTM Vault: The Community-Powered GTM Wiki

Turn chaotic growth into repeatable revenue—together.

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The Most Actionable GTM Platform for Founders and Operators

Inside GTM Vault, you'll find tactical playbooks, AI-native frameworks, and unfiltered lessons from battle-tested operators—trusted by a global audience of 20,000+ founders and GTM pros. Everything is designed to help you build, scale, and systematize your revenue engine.

From 0 → 1.

From $1M → $10M.

From $100M → $1B+.

Wherever you are in the journey, GTM Vault meets you there—with execution, not theory.

No gatekeeping. Just what works.


About Rick Koleta

Founder, GTM Vault (Course, Podcast, Newsletter – 20K+)

Builder of GTM Nights (10K+ members, 15+ cities)

2x Exit: CreatorDen (0→1) • ArrowStream ($20M+ ARR)

For 15 years, I’ve helped B2B startups:

  • Launch new categories and scale to $20M+ ARR

  • Align marketing, sales, and CS into one GTM motion

  • Build global communities that drive real, sustainable growth

My obsession?

Turning messy growth into systems that print revenue.

Trusted by leaders at: Tesla • Y Combinator • Salesforce • Notion • LinkedIn • 10,000+ startups


Join the Movement

🎟️ GTM Vault – Free Tier

Always open. Built for early-stage execution.

  • The Wiki: Templates, frameworks, checklists

  • The Podcast: Unfiltered GTM lessons from operators who’ve scaled to $1B+

  • GTM Nights Access: Live events solving real-world bottlenecks

🚀 GTM Vault Pro – The Full Stack

“Everything I wish I had scaling my first SaaS.”

  • GTM Strategy Course: 10 chapters on PLG, RevOps, AI, and more

  • Templates & Worksheets: Blueprint your GTM motion at every stage

  • 1:1 Advisory: Monthly office hours to unblock growth

  • Private Community: Slack (coming soon) for serious operators scaling real revenue

Join 20,000+ founders and GTM pros building smarter.


Build a Modern Revenue Engine—Fast

The 10-Chapter GTM Strategy Course

Built for founders, early hires, and operators going from zero to traction—or from traction to scale.

▶️ Start with Chapter 1 – Free


✅ What You’ll Get

  • 10 Micro-Lessons: Each under 5 minutes

  • Worksheets & Tools: Built to apply instantly

  • Frameworks from 2 exits + 20+ GTM builds

🏁 What You’ll Achieve

  • Launch a repeatable GTM motion

  • Craft a high-conviction narrative

  • Align your team on ICP, channels, and metrics

  • Automate with AI-native workflows

  • Scale from founder-led growth to a real revenue engine

🔍 Who It’s For

  • Founders building their first GTM system

  • Early teams chasing product-channel fit

  • Operators stepping into growth or revenue roles

  • Anyone serious about scaling smart—not just building product


Work With Me

🔧 Fractional CRO Services
Align your GTM engine and accelerate growth—embedded with your team.

🎙️ Podcast Interviews
Share your GTM story with 20,000+ founders and operators.

📅 Launch a GTM Nights Chapter
Bring the movement to your city.


Sponsorships & Partnerships

GTM Vault is trusted by 20,000+ founders, marketers, and GTM leaders across 124 countries. Our community spans early-stage builders to enterprise operators — all looking for tactical, modern go-to-market strategy.

We collaborate with a small group of category-leading sponsors to create meaningful, high-impact campaigns across the GTM Vault newsletter, podcast, events, and more.

Want to reach a high-intent, global GTM audience?

Sponsored by ZoomInfo

We’re honored to have ZoomInfo as a key sponsor, supporting our mission to empower GTM leaders worldwide. Their best-in-class GTM data and platform capabilities help fuel the tactical insights, AI-native frameworks, and growth systems we share with our community.

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AI-powered strategies, playbooks, and systems for founders and operators building the next generation of go-to-market.

People

AI-Driven Revenue & GTM Leader | Scaled B2B SaaS to $20M+ ARR (2 Exits, Incl. 0→1) | GTM Vault Host & GTM Nights Founder