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A huge thank you for reading GTM Vault — the most actionable playbook for founders and operators in the AI-native era of go-to-market. The old funnels don’t work; AI is collapsing workflows, and buyers hold more power than ever. GTM Vault exists to cut through the noise and deliver what actually works — execution, not theory.

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The Most Actionable GTM Platform for Founders & Operators

Inside GTM Vault you’ll find tactical playbooks, AI-native frameworks, and unfiltered lessons from battle-tested operators—trusted by 20,000+ founders and GTM pros. Everything is built to help you build, scale, and systematize your revenue engine.

From 0 → 1.

From $1M → $10M.

From $100M → $1B+.

Wherever you are in the journey, GTM Vault meets you there—with execution, not theory.

No gatekeeping. Just what works.

About Rick Koleta

Founder, GTM Vault — course, podcast, newsletter (20K+)
Builder, GTM Nights — 10K+ members across 15+ cities
2× exit: CreatorDen (0→1) • ArrowStream ($20M+ ARR)

I help B2B startups:

Launch and own categories
Align Marketing, Sales & CS into one GTM system
Build communities that compound growth

Obsession: turning messy growth into repeatable revenue systems.

Trusted by leaders at Tesla, Y Combinator, Salesforce, Notion, LinkedIn — plus 10,000+ startups.

Join the Movement

GTM Vault – Free Tier

GTM Wiki Access — Playbooks, frameworks, and interviews with proven operators
Event Invites — Join GTM Nights: live webinars & community events
Free Drops — Worksheets, templates, and strategy guides from our course archive

GTM Vault Pro – The Full Stack

“Everything I wish I had scaling my first SaaS.”

10-Part GTM Strategy Course — bite-sized lessons across PLG, RevOps, AI, metrics & more
Tactical Worksheets & Templates — plug-and-play frameworks (no theory, just execution)
Monthly 15-min 1:1 Check-ins — personal advisory to unblock your toughest GTM problems
All Pro Content & Archives — members-only articles & playbooks, the complete podcast library, and every new Pro drop.

Build a Modern Revenue Engine—Fast

The 10-Chapter GTM Strategy Course

Built for founders, early hires, and operators going from zero to traction—or from traction to scale.

Start Chapter 1 (Free) →

What You’ll Get

10 Micro-Lessons: Each under 5 minutes
Worksheets & Tools: Built to apply instantly
Frameworks from 2 exits + 20+ GTM builds

What You’ll Achieve

Launch a repeatable GTM motion
Craft a high-conviction narrative
Align your team on ICP, channels, and metrics
Automate with AI-native workflows
Scale from founder-led growth to a real revenue engine

Who It’s For

Founders building their first GTM system
Early teams chasing product-channel fit
Operators stepping into growth or revenue roles
Anyone serious about scaling smart—not just building product

Work With Me

Fractional CMO/CRO Services
Align your GTM engine and accelerate growth—embedded with your team.
Podcast Interviews
Share your GTM story with 20,000+ founders and operators.
Launch a GTM Nights Chapter
Bring the movement to your city.

Sponsorships & Partnerships

GTM Vault is trusted by 20,000+ founders, operators, and GTM leaders in all 50 U.S. states and 126 countries. Our community spans early-stage builders to enterprise operators — all looking for tactical, modern go-to-market strategy.

We collaborate with a small group of category-leading sponsors to create meaningful, high-impact campaigns across the GTM Vault newsletter, podcast, events, and more.

Want to reach a high-intent, global GTM audience?

Explore the full packages → gtmvault.wiki/p/sponsorship
Or email Rick directly: rick@ritegtm.com