👨🏼‍💻How I Accelerate Go-To-Market Success

TLDR


Here’s what you’re signing up for:

  • Free 15-minute intro call to align on your GTM goals

  • 2x 30-minute strategy sessions per month (every 2 weeks)

  • Optional async Slack support for faster iteration between sessions

  • Tailored action plans based on your immediate needs:

    • Strategic playbooks and frameworks

    • Deck reviews and live teardowns

    • Messaging, ICP, or pipeline refinement exercises

    • Outbound campaigns, brand/content workflows, pricing strategies

    • Revenue design, team building, and hiring guidance

Pricing: $180/month — cancel anytime, no long-term commitment.

  • If you're ready to move fast, sign up directly here and skip the line.

  • After signing up, email me at rickkoleta@gmail.com.

  • Share what you’re stuck on right now.

  • We’ll book your first 30-minute kickoff session!

Average engagement: 4–6 months
Flexibility: You decide when to pause or end — no pressure, no hard feelings.


🗓️ Advisory Format

  • 2x 30-minute strategy sessions per month

  • Focused, actionable sessions tailored to your GTM stage

  • Optional Slack support for async feedback

Perfect for founders, operators, and GTM leaders who want practical, fast-moving support without fluff.


What I've Helped Founders and Teams Achieve

  • Built early GTM foundations for pre-seed and seed-stage startups

  • Designed outbound engines using AI-assisted prospecting

  • Repositioned products for new markets to reignite growth

  • Led founders through critical product-market fit pivots

  • Architected $10M+ revenue roadmaps for post-Series A teams

  • Advised on freemium, PLG, and hybrid sales-led motions

  • Helped founders hire their first GTM leaders

  • Optimized pricing models and monetization strategies


A Note on GTM in the AI Era

Speed and leverage now decide who wins.

AI is changing how go-to-market teams operate. Faster testing, sharper messaging, leaner activation.
But GTM fundamentals still reign supreme — and execution speed is now the differentiator.

Today’s founders face:

  • Buyers with shorter attention spans

  • Crowded markets moving faster than ever

  • Pressure to do more with smaller teams

That’s why modern, tactical GTM execution is critical — and why this advisory exists: to give you an operator’s advantage that compounds.


Why I Do This

I built RiteGTM and this advisory because most early-stage teams waste months guessing.
They don’t need vague frameworks — they need clear strategy, fast iteration, and real-world operator support.

I’ve scaled category-defining companies, advised YC and SoftBank-backed startups, and built GTM engines that generate millions in ARR. Now I help founders, GTM leaders, and early teams shortcut their learning curves — and build the revenue engines they need.

Every call, every framework, and every Slack message is tuned to your specific goals — no copy-paste templates, no wasted time.

If you're serious about leveling up your GTM strategy, I'd love to hear from you.


Let's build your GTM advantage,
Rick

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