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This week’s guest is Ben Collins — co-founder and CEO of Woz (YC W25), an AI platform that lets anyone build and scale a software business without writing a single line of code.
Before launching Woz, Ben spent years in venture capital and partnerships, bringing a GTM lens to investing and ecosystem design. At Woz, he and his team of veteran engineers have productized decades of expertise into an AI-native platform that compresses company creation from months to days.
His vision? A world where anyone — solopreneurs, consultants, even enterprise teams — can launch and scale software products with the help of AI agents.
“Automation gets you to 80%. What matters is how you design the last mile — the human layer that closes the gap and builds trust.”
This one’s for founders exploring AI-enabled entrepreneurship, operators building in a crowded space, and investors curious about what autonomous company creation means for venture and GTM.
Listen & Subscribe
In This Episode
The aha moment that led to Woz and its YC journey
Why technical co-founders are no longer a bottleneck
How Woz’s AI agents mimic engineering + product teams
Where automation ends and human QA must begin
Lessons from building in a crowded AI tooling market
Why GTM for AI-native companies looks nothing like SaaS 1.0
How autonomous companies could reshape venture capital
The big picture: what Woz could look like by 2030
5 GTM Takeaways to Steal
AI Compresses Company Creation – From months to days — speed is now the default.
The Last Mile Still Matters – Automation gets you 80%, but humans close the trust gap.
Brand Is Still the Moat – Even with agents, differentiation comes from narrative.
Deflationary GTM Models – AI-first companies won’t scale with big sales teams — they need new motions.
Venture Barbell Is Here – Tiny capital-efficient startups on one side, billion-dollar “anointed winners” on the other.
Episode Highlights
00:00 – Intro: Meet Ben Collins (Woz, YC)
03:18 – Lessons from VC & partnerships shaping GTM
04:50 – Delivering on “no technical co-founder required”
05:53 – How Woz’s AI agents actually work
07:09 – The handoff between automation and humans
09:08 – Hardest technical & product challenges so far
10:57 – Surprising use cases & enterprise interest
13:42 – How GTM changes for AI-native companies
14:44 – How close we are to fully autonomous company creation
17:24 – What Woz looks like in 2030
Further Reading
Want to go deeper? Here are related playbooks and GTM frameworks from the archive:
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Connect
Follow Ben Collins: LinkedIn // Woz
Follow Rick Koleta: LinkedIn // RiteGTM
Build companies without bottlenecks — and rethink what GTM looks like when software builds itself. Catch up on all GTM Vault episodes →
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