Chapter 7 – Messaging & Positioning
Clarity wins. Especially when everyone sounds the same.
📌 Grab the Worksheet
🧠 Section 1: Diagnose Your Messaging Problem
Be honest — how would you describe your current messaging?
☐ Too vague
☐ Sounds like every other SaaS
☐ Too technical
☐ Not sure what makes us different
☐ Actually solid (but not converting)
What’s the one sentence on your homepage right now?
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