Welcome to GTM Vault, where 20,000+ founders and revenue leaders decode the playbooks behind B2B’s fastest-growing companies. This week: how Valley plans to bankrupt legacy LinkedIn tools—with 60% acceptance rates and a freemium missile.
This Week’s Spotlight
Zayd Ali (2x-exited founder, backed by General Catalyst, Jason Calacanis & top sales leaders) reveals how Valley is rewriting LinkedIn automation:
Giving core features FREE (undercutting $500+/mo tools like Zopto/Expandi)
AI that clones your voice (via writing samples + slang—not just "Hi [First Name]")
$120M pipeline generated for Front, Cardlytics, and Sequoia/a16z startups
60% acceptance rates on connections by targeting signals:
Pricing page visitors (highest intent)
Competitor-engaged prospects (55% reply rates)
First department hires (e.g., first sales lead)
5 Tactical Takeaways (Steal These)
The Freemium Missile
Why charge $500/month for templating when we can give it away?" Valley’s HubSpot playbook: commoditize old tech, monetize AI research/personalization.
AI That Is You
Upload your writing samples—Valley’s AI mirrors your quirks (punctuation, slang, style) so prospects can’t tell it’s automated.
Hunt Signals, Not Leads
Track:
Prospects engaging with competitors (55% reply rates)
Companies hiring first sales/marketing leads (= buying intent)
Pricing page visitors (auto-triggers hyper-personalized messages)
LinkedIn’s Open Secret
"They’ll never kill automation—it drives too much Sales Navigator revenue."
Fundraising’s Tightrope
"Investors need two things: your $100B vision and today’s revenue line. Straddle both."
GTM Toolkit
📚 This Week’s Top Reads:
🔗 The 2025 Distribution Playbook
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"Disrupt or be disrupted." — The GTM Vault Team
